Matthew Howells-Barby Joins Decentral Games as Chief Marketing Officer

Matthew Howells-Barby Joins Decentral Games as Chief Marketing Officer

Matthew Howells-Barby joins Decentral Games as Chief Marketing Officer to accelerate our rapid growth and onboard millions of users into the metaverse.

Matt brings over a decade of marketing experience and joins after 7 years at HubSpot, a multi-billion dollar software company, where he was VP of Marketing.

At HubSpot, Matt led a team of ~80 people focused on product-led growth, community engagement, and customer marketing. He was instrumental in building out the company’s customer acquisition strategy, which now brings in millions of new users each year, as well as leading the community and customer education team that provides industry credentials to hundreds of thousands of individuals every year.

Matt brings a plethora of strategic marketing, growth, and building experience to DG. His expertise is crucial as we optimize our product, expand our reach, and continue to populate the nascent metaverse.” said Miles Anthony, CEO of Decentral Games.

Matt’s been an active contributor to the crypto space since early 2017, where alongside running a popular web3 podcast, he’s been an advisor to a wide range of different projects. He’s been deeply involved in the growing GameFi space over the past 12 months and came on board as an advisor to Decentral Games in March of this year.

Matt commented, “After watching the project from the sidelines for several months, I couldn’t be more excited to join. The team is made up of some of the greatest minds in web3 and the community is full of so much energy and support to drive the project forward. Decentral Games is at the forefront of adoption in the metaverse, and while there’s still lots of work to be done to hit our ambitious goals, it’s a challenge I can’t wait to get started on.

As CMO, Matt will lead Decentral Games’ marketing strategy to onboard the next wave of web3 users into our ecosystem. His role will focus on building a sustainable growth model that enables us to reach millions of new users, adding key talent to the marketing team, and developing education to support the many new members of our community. Matt and the rest of the team will share more information on plans and progress over the coming months.

Matt’s addition to the team is another big step forward in our plans to expand our ecosystem. Please join us in giving Matt a warm welcome to the Decentral Games community.

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